Intellectual property

Given its economic value, its importance cannot be overstated. As an entrepreneur, it is definitely worthwhile to seek expert advice on this matter. You want to prevent a competitor from using a similar name for a product or another party from shamelessly copying your creation. On the other hand, you naturally want to capitalize on these rights.

BAAKN has extensive expertise in this field and guides you as a true partner through the entire life cycle of these rights. You will be assisted before filing, during the management of your portfolio, and if necessary, by enforcing the rights. And this in a proactive and efficient manner.

BAAKN's practice includes, in addition to trademark, copyright, design, and patent law, also the following domains:

• Trade name law.
• Domain names.
• Trade secrets.
• Market practices (deceptive advertising, etc.).
• Media law (right to image, right to be forgotten, freedom of expression, defamation and slander, right to reply, etc.),
• Cybercrime.
• Recent developments, such as blockchain and AI technology.